“Oh my God, now what do I do?”

Doctor, if you have asked yourself this question even once in the last week, something is incorrect, broken or missing in your game plan.

If you have paid attention to Perfect Practice Web in the last 3 years, you have built your practice and indeed your personal life as a fortress, and have been largely unaffected by the events of this year, except to be a sounding board for those who reach out, and want to know why YOU are so happy.

Your practice is strong, your investments are worth more not less and you lead your team with eager anticipation of the future by example.

If not though, a really critical appraisal of EVERY system in your practice, and probably personal life is long overdue. You should be doing this every six months at a minimum anyways.

Here are some key issues to consider right now.

Have you made your patient care plans simple, understandable by your patients? Or, are they confused, and when it comes time to pay say all too often “Let me think about it.” “I can’t possibly afford THAT right now.” And you watch them drive off in a better car than yours.

Are you asking your patients what they want and going out of your way to provide it?

And your team. Are you reassuring, or frightened? Are you complaining about how much money you either don’t have or lost, or are you supportive, and doing everything you can to ensure them a bright future? Do they absolutely know where they stand on everything about your practice??? Or, are they spooked because you are taking calls from your broker when with patients.

Are you making them feel confident, or scared??? Do they talk about you, and in what vein? Are you working every week to make their jobs easier or more difficult and confusing?

Lets talk money. Are you spending money on your continued growth and education, or did you axe that too. Will you be joining us in California to learn from some of the brightest people in healthcare, EMR, marketing, interdisciplinary care and law right now? Are you fully engaged in continuous self-improvement? Books, CDS, pod casts, teleseminars and webinars? Have you lost tens of thousands trying to do multidisciplinary, or do you actually care for your local MDs, RNs and their children too? Oh, by the way, you get most of their specialty referrals too.

And what about marketing? Still losing money on the yellow pages and newspaper ads, or does YOUR name come up when they google their health concerns. Is it YOU on the local radio health shows, or your competitors? Is your website up to snuff? Are there ways on YOUR website to capture New Patients on-line? The Same Day? Are you targeting your marketing, or broadcasting dollars into the wind?

While writing “Living and Practicing by Design”, little did I know at the time how quickly much of what I wrote about would be a bullet proof strategy against the ever changing economic and practice landscape.

The good news is, that’s what we’ll be doing together in a very rare live event, next in Plymouth Ma, on August 22nd.

And doctor, based upon the events of the last two weeks, with all due respect you need to create all of this in your own life. But YOU CAN ONLY LEARN THESE RIGHT NOW by getting yourself and your key team players to Plymouth.

Get your plane tickets now, get your seminar seats WITH Big Bonuses.